About Rawaj SEO

A founder who actually
does the SEO

Rawaj SEO is the UAE chapter of a practice that started back in 2018. It is led by one person who has spent years in the search trenches, not a sales team that disappears once the contract is signed.

Yassin, founder of Rawaj SEO
Yassin
Founder, Rawaj SEO

The story, honestly told

I'm Yassin, the founder of Rawaj SEO. I started doing SEO professionally in 2018 in Egypt, under our parent company Glimpse Rank. Back then it was just me, a handful of clients, and a stubborn belief that organic growth beats renting traffic every single time.

That belief held up. By 2020 we were working with brands across Saudi Arabia, then further out into the US and Australia, and into Kuwait by 2024. Along the way I worked on e-commerce stores, local service businesses, and large content sites: the kind of variety that teaches you what actually moves rankings versus what just looks busy in a report.

In 2022 I started building automation into the work, custom n8n and AI pipelines that handle the repetitive parts of SEO: rank tracking, content briefs, internal linking audits, and reporting. That is still rare in this region, and it means more of my time goes to strategy instead of spreadsheets.

In 2026 I launched Rawaj SEO in Sharjah to focus properly on the UAE market. Same person, same standards, now closer to the businesses I want to help. When you hire Rawaj, you are not buying access to a junior with a template. You are working directly with me.

Platforms I work in

Technical SEO done inside the platform, not bolted on beside it.

WordPressShopifyZidSallaWooCommerceMagentoHeadless / Custom

Where I've worked

50+ clients across markets, now focused on the UAE.

EgyptSaudi ArabiaKuwaitUnited StatesAustraliaUAE

The road so far

2018

Founded Glimpse Rank in Egypt and started doing SEO professionally.

2020

Expanded across MENA, winning the first clients in Saudi Arabia.

2021

Took on international work, serving brands in the US and Australia.

2022

Built the first n8n + AI automation pipelines for reporting and audits.

2024

Expanded into Kuwait and launched AI traffic tracking for clients.

2026

Launched Rawaj SEO in Sharjah, UAE, to focus on the local market.

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